Planet of the Apps/ How Big Beauty Brands Can Level Up

Alright so I’ve written about how on-demand beauty apps are about to change the world of beauty as we know it, and I have not talked about how large beauty brands can retain clients during the disruption. The answer is super simple!! All major beauty brands that have stores and counters need to do isContinue reading “Planet of the Apps/ How Big Beauty Brands Can Level Up”

Planet of the Apps/A Retailers Worst Nightmare 

With on demand beauty apps popping up in the already super saturated beauty industry, retailers will have yet another force to reckon with. “What we think is never going to stop is the acceleration of the adoption of technology” says Shiseido’s global chief digital officer Alessio Rossi, and I could not agree more!  The truthContinue reading “Planet of the Apps/A Retailers Worst Nightmare “

Hidden Figures:Why Black Women are Flocking to Makeup Brushes Like Black Men Flock to Basketballs

We are three days into 2017, and this post is long over due!  Now some of you might have read the title of this post, and thought to yourself “Now what in the hell does the movie Hidden Figures have to do with makeup or basketball?  My answer is pretty simple, one word even.  TheContinue reading “Hidden Figures:Why Black Women are Flocking to Makeup Brushes Like Black Men Flock to Basketballs”

The National/International Makeup Artist, Does anyone still care about them?

In todays “What I Think Wednesday“, I want to delve into an idea that has puzzled me for quite some time.  I have had the opportunity to work for several major department store brands, and have observed “national/international” artists that work for those brands and wondered whether those roles are still relevant in this dayContinue reading “The National/International Makeup Artist, Does anyone still care about them?”

What I Think Wednesday:Gifts With Purchase, Do Black Lives Matter?

Given everything that has happened in the last week, well past 300 years, my heart is pretty heavy.  The only way to be triumphant in anything is to keep pressing.  Since my blog is called “Make up in Black and White” and addresses gender, class, and race as those topics apply to the vast worldContinue reading “What I Think Wednesday:Gifts With Purchase, Do Black Lives Matter?”

What I Think Wednesday: Trish McEvoy and her Credit Card Palettes

I have spent a ton of time talking to my peers in the makeup world about cosmetic companies and what I think they can do better in terms of training, product development, hiring, social media, etc… Finally I realized that talking to my peers is pointless.  I also realize that talking to company executives canContinue reading “What I Think Wednesday: Trish McEvoy and her Credit Card Palettes”

From Cheap to Chic: How to turn a cheap body spray into a fancy perfume.

It is gonna be a very hot summer, and now is the time to make your way to Bath and Body Works, Victorias Secret, and The Body Shop!  Their semi annual sales are going on and I cannot think of a better time to purchase inexpensive body mists! Body mists are perfect for this hotContinue reading “From Cheap to Chic: How to turn a cheap body spray into a fancy perfume.”

Cheap Brands that Copy Cat: Can higher end brands survive?

   I went on Elf’s website today and was confused for a minute. I had to make sure I typed in the right cosmetics company because I was staring at what seemed to be Nudestix products on the Elf website! Then I realized that it had happened again! Lol a popular drugstore brand had producedContinue reading “Cheap Brands that Copy Cat: Can higher end brands survive?”

What in the heck is a Cleansing Oil?

Seven years ago one of my good friends started working for this Japanese cosmetics line, and I would always visit her at her counter.  Whenever I would visit, she would be telling me about how amazing the products were.  The most intriguing product that she showed me were the companies cleansing oils.  I had neverContinue reading “What in the heck is a Cleansing Oil?”

The Cooler Side of Brown: Bobbi Brown Stick Foundation Shade Extensions

   Bobbi Brown finally got the memo that folks with deeper skin tones are not all red and that folks with super fair skin tones can have yellow or pink undertones!!  This shade extension of her already great foundation sticks was much needed, and will make a lot of folks happy! I hope these shadeContinue reading “The Cooler Side of Brown: Bobbi Brown Stick Foundation Shade Extensions”