Tag Archives: Celebrity Make Up Artists

Can You Beat a Face or Nah?Should there be a platform put in place to hold artists accountable for poor artistry?

bad-makeup-nikki

When I went to college, I chose to audition to become a dance major.  It was a decision that I made based on my talent and drive.  I thought I was a pretty good dancer, and once I was excepted into the dance program, what I thought about my talent was challenged in every single way.  I danced from sun up until sun down, I danced on the weekends, and I danced during Christmas break.  While my college buddies who had “regular” majors were chilling in their dorms or sleeping in, I was either in class or rehearsal.  My professors pushed me to the max, some to help be get better, and some to break my spirit.  Even still, I knew that I had to deliver.  My goal by senior year was to be in the highest level classes my dance department offered.  By achieving that goal meant that my artistry levels had improved so much so, that I earned the right to be in the most advanced level courses.  I endured a lot of sweat and tears, muscle soreness, lack of sleep, split toes, short fall, Christmas, and spring breaks, etc… to make it.  I also endured the constant critique of my teachers, but I knew that all of those things were what was necessary in order for me to be the best dancer that I could be.

Fast forward to my life presently.  I am a full time freelance makeup artist living in a world where social media reigns supreme, and the more Instagram followers and You Tube subscribers you have, the more clients want to work with you.  If you read my last sentence again, notice there is nothing mentioned about talent or skill.  Makeup artistry requires a certain level of skill in order for you to start practicing your artistry on other people, and charging for your work.  In the day and age where anybody can purchase a bunch of makeup from a drugstore, department store, makeup boutique, or online, create an Instagram page, and say they are open for business, there are not a whole lot of checks and balances.

Besides the “new” mua’s there are also “old school” mua’s that worked their way to the top of the celebrity makeup artist food chain by selling a ton of products for a specific brand, and using their networking skills to help solidify their place in line.  Notice I mentioned nothing about talent or skill in that sentence either.  Many artists that have been in the game for a while talk amongst themselves and critique their own work as well as the work of their peers, and the work of every one else proclaiming to be a mua via social media.  The conversations range from praise to sheer disgust.  Sometimes I have even seen images of celebrities posted by their “celebrity mua’s”, and the clients eyebrows are uneven, the color of the foundation looks wrong, the liquid eyeliner isn’t straight, the eyeshadow placement is off, etc…  The worst part about all of this is that the artists that makes these mistakes will never know because people are often too afraid to provide constructive criticism.  Unlike my days in college, there is no team of professors who have mastered the art of makeup that will grade you on every makeup application and provide you with feedback on how to improve.  So my question is, how do we start to hold ourselves and others accountable to set a general standard for all of our clients including celebrities?  It is only fair that when we start to charge people for our services that we provide the best service, so accountability is neccessary.

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Slaying your dues

 

 

Today after a long day of work, I came home, lit some candles, and checked out what was happening on Instagram.  While scrolling down my timeline I could not help but wonder where all of the wonderful and fabulous “mua’s” came from.  I remember working for MAC cosmetics in 2006, and being able to tell other “mua’s” simply by the way they looked!  We were few and far in between, and we always were decked out in all black with cool hair styles, cuts, colors, tattoos, etc… The slogan if you worked for MAC was “once a MAC girl, always a MAC girl.” The significance of being a “MAC girl”in the nineties and early two thousands was that if you worked for that brand, it was assumed that you were a pretty good artist.

Before 2010 most cosmetic brands hired people to sell first, and apply makeup second.  In fact, just last Thursday I had a conversation with a few artists from a well known cosmetic brand where they all agreed that they were sales people first, and artists second. I am well aware that cosmetic companies cannot thrive on artistry alone, which is why social media is so important, but I cannot help but ask one question.  What makes a person an experienced, knowledgeable, talented make up artist?

Now companies like MAC cosmetics hire people from Craigslist, Toys R Us, Starbucks, and Chipotle with no previous make up artistry experience.  Social media platforms like youtube and instagram make women who do only their make up and post their looks daily millionaires. Cosmetic companies send hundreds of thousands of dollars worth of products to self proclaimed “beauty bloggers“, “beauty guru‘s”, “celebrity mua’s“, etc…  Everyday I look at my phone or turn on my computer another person has decided whether they have just finished eighth grade or had a traditional 9-5 for ten years that they too want to be a make up artist.

Unlike doctors who go to school for 20 years before they can really practice medicine or engineers who attend college for four and often times five years before they can call themselves engineers, mua’s can wake up one day and call themselves an mua.

Should there be standards set for people to meet before they call themselves professional mua’s?

How many years should a person have to practice before they are allowed to charge for make up application services?

Should an aspiring make up artist have to work for one or more cosmetics brands before calling themselves an artist?

Should your popularity on social media be allowed to validate you as an mua? Beauty blogger? Beauty guru? Brand ambassador?

Should you have to take certification classes on different genre’s of make up before you are allowed to apply make up on people professionally?